Star Wars The Force Awakens

star-wars-force-awakens-official-posterA long time ago, in a galaxy far, far away…Star Wars changed the way how movies were made, how they were marketed and how they can fuel cultural discourse. Which is why I took 3 months to pen my thoughts on Star Wars The Force Awakens so that I can be freed from its ubiquitous, suffocating and lingering hype that was cranked into full force by Disney months before the movie was released.

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